Classic Southern Baby Clothes for Your Little Southern Belles & Gentlemen

Southern baby clothes
wearing Beaufort Bonnet Company

Southern babies dress the same today as they did in 1960: white knee socks and John Johns for boys, and white knee socks, smocked dresses and bonnets for girls.

Here are some favorite brands & sources for classic Southern baby clothes for your little Southern Gentleman or Belle.

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Where to Buy Classic Southern Baby Clothes

feltman brothers train bubble


Feltman Brothers

Shop |  Feltman Brothers on Amazon

Feltman Brothers has been dressing babies since 1916, and they know a thing or two about how a baby should dress. I’m blessed to have vintage Feltman Brothers dressing gowns in yellow and blue from my husband – these clothes are meant to last and be passed down from generation to generation.

baby lilly pulitzer


Lilly Pulitzer

Shop | Lilly Pulitzer, Nordstrom and Zappos

These adorable little Lilly Pulitzer outfits are the cutest for the summertime, and of course mom can get a matching print.


Janie & Jack

Shop | Janie & Jack

Janie & Jack is always on point with stylish seasonal clothes – if only the Jackie dresses came in matching sizes for mom.

Seesaw Society Blue Gingham Dress


Seesaw Society

Shop | Seesaw Society

Seesaw Society’s gorgeous handmade clothes from two moms with exquisite taste are perfect for a baby Southern belle or gentleman. Gorgeous fabrics in adorable styles, these are timeless baby clothes that are picture-perfect.

pink bubble


Smocked Auctions

Shop | Smocked Auctions

Smocked Auctions is a gigantic collection of adorable classic baby clothes that are smocked, can be monogrammed, and are available in really fun fabrics and styles. This is a fantastic source for John Johns, bubbles, dresses and anything seersucker. Get out your wallet – the prices are fantastic, but the selection is so extensive it will be hard to stop adding to your shopping cart.

petit ami pink dress


Petit Ami

Shop | Petit Ami on Amazon

Petit Ami can be found at local department stores and Amazon, and the adorable smocked outfits for boys and girls are timeless, affordable, and classic. Little girl outfits with diaper covers and bonnets and sweet baby boy outfits with embroidery, and even sailor suits!

Shrimp and Grits Kids


Shrimp & Grits Kids

Shop | Shrimp & Grits Kids on Amazon

If you’re invited to a Shrimp & Grits Kids party, attend! The clothes are adorable and well-made. Sweet smocked styles, ability to monogram, and adorable matching appliqued outfits are perfect for your little one. Shrimp & Grits Kids is also available on Amazon.

beaufort bonnet company


Beaufort Bonnet Company

Shop | Beaufort Bonnet Company

These gorgeous bonnets from Beaufort Bonnet Company are available in many different colors to match about every outfit in your baby’s wardrobe. Sweet classic bubble outfits to match are also available on this sophisticated, Southern website.

monogragram diaper cover


CeCe Dupraz

Shop | CeCe Dupraz

“Life is a party, monogram everything” is this adorable shop’s advice, and when you browse around the gorgeous bags, pom pom drink coasters, diaper covers, bibs, backpacks, and more, you’ll certainly agree. CeCe Dupraz‘s sophisticated styles make perfect gifts and treats for yourself!



Kissy Kissy Baby

Shop | Kissy Kissy on Nordstrom and Amazon

Oh, Kissy Kissy. The super soft, thick, high quality Pima cotton, sweet designs, and functional convertible gowns are my absolutely favorite for newborns and small babies.

ruffle butts swing top


Ruffle Butts

Shop | RuffleButts.com

This sweet shop has the most adorable collection of baby clothes – and offer monogramming! They have an excellent selection of swimsuits and rash guards for the summer, cute tops, dresses, and accessories like hats and ruffled tights.



Shop | Zulily

Here’s my trick to finding cute smocked clothes at discount prices: use the search on Zulily and type in “smocked” – they always have a fantastic selection and using the search feature will bring up all of the cutest smocked baby clothes from all of the current sales.



Cutest Basics

Shop | Primary.com

Primary.com has the cutest basics – onesies, polos, khakis, dresses, leggings, footed pajamas – all in solid colors in super-soft, thick, high-quality cotton. Just the basics, and the same styles and colors are available year after year. Brilliant. read more

Tips for picking out classic baby clothes

01. Don’t Save the Cute Clothes.

Seriously, they grow out of clothes every other day. Put them in the smocked, the Lilly Pulitzer, and the ones you think you need to save for a special occassion — because they may not fit in your favorite outfit next week!

02. Don’t Buy Too Many in Small Sizes.

Along the same lines as #1, they grow. SO FAST. If you’ve had a baby, you know this to be true but let me remind you – you’ll have clothes with tags on it and you’ll think “wha!? how did that happen?” If you see an outfit you are dying to have – get it in a larger size – like even 12 or 18 months. They wear size 3-6 months for about 5 minutes. At 12 months, the growth slows down slightly and they will wear clothes for a few months so it’s best to buy the older sizes.

03. Definitely get a bonnet you love.

Sunshine requires a hat. Get a cute bonnet – for a boy or girl – you will get a lot of use out of it. We have a pink and white Beaufort Bonnet and baby girl has worn that with every outfit in her closet, everyplace we go. She looks adorable, of course, but it also protects her sensitive skin from the searing sun.

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Leave a comment


  1. 5.18.16
    Jarrod said:

    Lovely share!

    It really touched my heart! I would love to have all of these dresses for my kids especially the pink one looking awesome.

    Keep sharing such lovely dresses

  2. 11.8.16

    Hey Hatton,
    Amazing post ! I loved reading it.The dresses are so adorable and pretty.
    Tips you gave are really very useful and I am surely gonna follow them and also like to shop ahead.
    Thanks for sharing such a valuable post and Keep Posting!

  3. 3.27.17
    Jesina said:

    Really good blog with great information and tips. It’s true when a new member coming in family need lots of perpetration even more if you having first baby, mixture of feelings excitement and nervousness. Thanks for sharing with us.

  4. 5.30.17
    Jessica said:

    Lovely post ! I enjoyed reading it.The baby clothes are so nice and adorable and The clothes look interesting, though not to my personal taste.Basically, I like the baby wearing. It’s such a great way to be able to get things done and your baby enjoys the ride. Thanks for sharing.

  5. 12.6.17
    Delaney said:

    I have never felt compelled to leave a comment on a blog post, but I just wanted to say THANK YOU for the Zulily tip! So many amazing sales and I never would’ve checked! My husband and my wallet thank you 🙂

  6. 5.13.19
    Maxie said:

    Always avoid clothes with extra buttons and zips, your precious baby can swallow them accidentally and from time to time always look for any loose button and broken zip on baby cloth if there is any fix it or change the cloth. In summers buy open neck t-shirts for baby and for winter season buy one piece outfits with no button on sleeves.